Gradely Estate is located in the Galle District of Sri Lanka and is the cornerstone of the Ceylon Cinnamon Corporation. Based on a a unique farming symbol used in the harvesting of the cinnamon. The Gradely Estate brand identity incorporates additional graphic elements to convey a product range of quality, tradition and expertise. Produced using 'a collective farming' method the identity also conveys the 'ethical' nature of the Gradely Estate cinnamon process which involves profits being re- invested into the local community.